Whether you’re new to social media or need a refresher, it’s always good to look to other successful campaigns to see what they did right. Remember, imitation is the sincerest form of flattery. Here are 7 tips from the supreme leader of Iran.
1. Choose the images that will represent you wisely.
First thing’s first. If you’re going to have a social media presence, you must decide which forums are most suited to your agenda and your audience. The Ayatollah chose Twitter over Pinterest so he could share his thoughts and ideas. Very well done. Now that the proper platform is chosen, it’s time to fill out the profile properly. See the Ayatollah’s excellent choice of photo. Head down with modesty, hand raised to his community, beautiful mural behind.
2. Choose who you follow strategically.
People will notice.The Ayatollah chose to follow only three other Influencers: the Ayatollah in Arabic, the Ayatollah in Farsi and the late Imam Rouhollah Khomeini. The Ayatollah only takes advice from trusted sources.
Remember your reputation: do NOT add “I follow back” in your bio!
3. Fill in your Location & Details
The Ayatollah includes a link to his Arabic page for easy access as well as to his website.
Which leads us to the website. See here how important translation is. The Ayatollah’s messages reach millions of people because they are available in many languages. My only comment is Hebrew seems to be missing. (?)
Questions and answers are an excellent way to get attention and explain a point (or 9 points).
7. Keep your posts shareable but have them lead back to you
By making his ideas into a shareable image, thousands of people can share and embed his detailed plan for the elimination of Israel. BUT! he did not forget to add his logo at the bottom so that viewers know this image is legitimate and will lead back to his page, getting even more views for his site.
Who do you follow on Twitter? I don’t follow back.