The Sheraton Tel Aviv opened up a new Pool Lounge  (May 19th, 2013) that will surely become a draw for future tourists to their hotel and to locals who get an invitation.  The pool lounge was three years in the making and has its own kitchen and two bar areas as well as an area for a stage with wood flooring that gives an “old school” boardwalk or retro resort appeal.

If they’re looking for a branding name for the lounge, I’d call it “The Hot Spot.” Overlooking Tel Aviv’s famous beaches and boardwalk with a view of the Mediterranean for majestic sunsets (including one I witnessed that evening) it makes the Sheraton for me a great place to book for a honeymoon vacation or as an escape destination from the doldrums of work or a less intriguing hometown.

With Tel Aviv having one of the top ten nightlife’s in the world, according to Lonely Planet, it’s also a great place to recover from a night out and/or rest up to go out again to one of the hundreds of great hangouts “the White City” offers.


As the focal point of the renovated lower roof deck, the pool itself has an infinity pool effect with the top of the pool flowing over the top edge at the same level as the surrounding word flooring in contrast to conventional pools you dive or lower yourself into.

With cabana beds and an area for poolside massages, guests at the hotel will be really able to soak in “a Club-Med” type experience of opulent relaxation and recreation. All the drinks were served in glassware that looked quite convincing but was plastic so guests never have to fear a broken glass while walking around barefoot.

There were several Israeli celebrities at the grand opening including two Israeli Olympians (Bronze Medalist wind surfer Shahar Tzuberi and Israeli  record holder Amit Ivry)  who as aquatic athletes seemed like fishes out of water walking around the pool. Not that they seemed awkward but just dying to dive in. In fact, they both exude a calm and confidence that must serve them well in international competitions.

I was proud with all the drinking no one fell in or dived in. It was very tempting but the weather was perfect for earth bound cavorting and mingling sans the wet and wild frolicking that the pool will surely endure this and future summers.

Hotel guests shouldn’t be too intimidated that it will be a place they can’t relax though as the lounge won’t be open to the general public although they as guests will be able to invite their own guests to join them to lay out in the sun, for a dip or a cocktail or take a nap in one of two cabana beds that reminded me of some roof top pool lounges that are all the rage in San Diego & Los Angeles (at least they were when I left Southern California five years ago). I can imagine the Hotel staff will also use it as venue for special events for their guests as well. With a little imagination (or a few drinks from the bar) one could think they were on the deck of a cruise ship on the Med but why choose that as a daydream when the reality of being in Tel Aviv is so much better than any ship has to offer.

There may be opportunities for private events to be hosted there (at the “Hot Spot” come on I think it’s catchy) but not at the expense of registered guests so during pool hours or in the heat of the summer I wouldn’t expect the opportunity to throw an event but if the opportunity does present itself (as someone who hosts events frequently for diplomats, tourists, weddings and celebrities) I’d love to see what I could do with this amazing addition to Tel Aviv or just enjoy it in all its splendor the next time I’m invited as a guest.