Regardless of the question of whether or not to vote for Donald Trump, there is a moral issue that has been troubling me, that will have to be dealt with in the post-election era.

When The Donald decided to run for the presidency of the US, he considered it an opportunistic step; whereby even if he loses, he wins. It is now known that his finances have been on shaky grounds for some time, and if nothing else, the Presidential race would give a far greater value to his brand name. Trump is a very sophisticated player who, during the course of three decades, learned how to manipulate banks, lenders and investors. Now he’s doing the same by manipulating the voters, the media and everybody involved in the process of choosing the next American President.

While he seems to be doing well on the political front, it has come out over the long year of his candidacy that everything he has touched, was infected with malicious deception. His overall focus seems to have been on extorting money without giving the investors, buyers and workers involved in his many enterprises, the value he had promised them.

From Trump University, Trump gambling casinos, real estate ventures to buyers from whom he has taken money with promises of delivering fantastic Trump quality, all the way to the Trump Charity Foundation –  everybody who has done business with him has been left cheated, and often defeated through his complex network of deception.

Students didn’t gain anything from the so-called Trump University, where some of its own employees regarded, and have stated, as being a massive rip-off, and that even the highest legal officer in New York State has described as a classic bait-and-switch scheme! Schnackenberg, who worked in Trump’s office at 40 Wall Street, testified in an affidavit that, “Trump University was a fraudulent scheme, that it preyed upon the elderly and uneducated to separate them from their money.”

Mr. Trump does not appear to have given his own money to the Trump Foundation since as far back as 2008. Rather, the charity has been funded by others. That has not stopped Mr. Trump from claiming credit for doling out other people’s cash, and he is being pursued by the authorities for claiming deductions on charity donations contributed by others, not by him.

We all heard how The Donald claimed that the banks knew what they were doing in their investments on his gambling enterprise, but in fact he alone had bankrupted many small businesses in Atlantic City. These were small contractors who supplied him with goods and delivered him services in good faith, relying on his payment as a fair and decent businessman. He even bullied some businesses into accepting a settlement of 10 cents on the dollar, threatening that otherwise they would not see a penny in bankruptcy.

His refusal to pay anybody and the surfacing of many of his victims telling their individual stories of his lack of payment for work they provided, suggests that we are dealing with a fundamentally dishonest and deceptive businessman. Unfortunately, there has been much corruption in business and politics, but not to this degree and not so arrogantly in the open.

I am appalled to see how many people are falling for his glitzy promises, but whether you are voting for him or not, I ask you a simple question: Should we support a businessman who left such a trail of victims and pain in his wake? I am not even discussing politics here, but the fact that Trump seems to be unscrupulous in his desire for one thing – Your hard earned money.

He is counting on your gullible naiveté to be able to sell you stuff: a golf membership or a high- end apartment bearing his name, or cuff-links, tie-pins, shirts, suits, ties and even the campaign hats that he manufacturers outside the USA and overseas while talking about the evils of companies outsourcing manufacturing as if he, himself, were not doing that very thing.

We should teach The Donald a lesson! We should teach him what fairness and decency is and show him that average Americans, regardless of our politics, are fair people that despise swindlers. We should refuse to buy anything, or stay anywhere, that is in any way connected with his egoistic fraudulent T mark.

We should treat his merchandise as Treif. (That is what Jewish people call anything that is non-Kosher), and substitute this name for his brand name. The Treif Brand.

You don’t need to be Jewish to exile his brand to the nickel & dime section of the economy. To say it to his face that he is not being morally or ethically worthy of holding any office in the US government, all you need to be is a fair open-minded person who has decided that supporting Trump in any of his enterprises is a mark of shame.

Let your friends know that you refuse to golf, congregate, buy merchandise or visit any place that bears the Treif (Trump) brand name, or associate with anybody who does.

Let’s teach him that there is no free lunch from the backs of more hard-working, unsuspecting victims.

We may not get the president we want, the tax simplification we want, or the health care we want, but we can do one good thing this year.

We can Stump the Trump.

Soli Israel Foger

Englewood, NJ