Alison Epstein holds a Bachelor of Journalism degree from the University of Missouri-Columbia. She has worked as an editor and designer for daily newspapers and weekly magazines, including USA TODAY, The Cincinnati Enquirer, The Buffalo News and Cincinnati CityBeat. She currently runs Ponka Wonka Ltd., a graphic + web design firm. Alison made aliyah with her husband and two daughters in 2005. They live in Rehovot and keep bees as a hobby.