Annette Poizner is a Columbia-trained clinical social worker who graduated with a Doctorate of Education in Counseling Psychology. As an Israeli-trained graphologist, she specializes in projective personality assessment, as well as strategic psychotherapy. Her work has been featured extensively in the media and in academic venues. She founded Lobster University Press, an imprint which explores the work of Jordan Peterson. Her books, the most recent being, "From Chaos to Order: A Guide to Jordan Peterson's Worldview," summarize Peterson's ideas and explore the intersection between his insights and Jewish wisdom. She also produces animations which relay some of Peterson's insights in short soundbites.