Weeb Cnossen, at The Blogs

Weeb Cnossen

I do my own stunts

Jun 7, 2018, 11:54 AM

It was early in my tenure at Panaya that I was challenged to prove my point: Webinars are dead! I was so convinced that I was right, that I agreed to get one organized. Not to give it the slightest whiff...

Mar 2, 2017, 10:52 AM

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Expanding your eCommerce business into Europe

Berlin Skyline (Photo credit: Sven Scharr)

The “European Union” may sound like a wonderfully harmonized market with one shared currency, yet the reality on the ground is vastly different; there are some key barriers to entry that should be carefully considered before taking a leap of faith

Mar 13, 2016, 3:56 PM

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Scoring like Messi

Getting ready for Holon's Adloyada parade with a float depicting Argentine soccer player Lionel Messi (L) and Brazilian player Neymar (R) at a set design factory near Kfar Saba (photo credit: Yonatan Sindel/Flash 90)

Big data can help out the little guy, too

Mar 8, 2016, 2:26 PM

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How to make friends and logos

What is it about that new Orange - sorry Partner - logo that turns people off?

Jan 4, 2016, 10:18 AM

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The 4 Pronged Approach

To succeed on the technology trade show circuit, it pays to know a little mixology

Dec 31, 2015, 2:50 PM

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Stealing the Show

Getting noticed at the next tech event is a matter of skill, practicality - and pizzaz

Nov 30, 2015, 1:12 PM

Blowing the B2B Horn

Now that we’ve looked at the data mining approach to build a highly focused prospect database, we can move on to discussing the obvious: How best to engage with your audience in ways that won’t burn your carefully constructed...

Nov 25, 2015, 2:44 PM

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Mean B2B Leads Machines

Marketing success often comes down to understanding the fine points

About Me

For the past 20 years Weeb has led global marketing and growth activities for a wide range of technology companies. With a passion for people, business and all things tech, he uses his toolkit to hack business growth for a living. When not at work you can find him on the trails or slopes, crash-testing yet another mountain bike or a pair of skis.

Contact Me