Nurit Greenger

Economic Matchmaking

The ongoing efforts of Southern California Israel Chambers of Commerce (SCICC), Jacob Segal Director, The Elite Entrepreneur Organization, headed by Katherine Kahen, and The Paul & Elizabeth Merage Family Foundation in Newport Beach California, Yishay Aizik in charge of program, to bridge Israeli start-up companies with the US market place is remarkable.

Several times a year between 10-to-15 Israeli startup companies arrive to California to take some critical lessons as to how to approach the USA and international market, all expenses paid by the incredibly philanthropic Merage Foundation.

Along the program the visiting group get the opportunity to meet a Los Angeles business men and women who find may find interest in pursuing either business opportunity or investment opportunity with the visiting companies.

Last week one other Israeli start-up group was hosted by Farhad and Fariba Nourafshan at their lovely home in Beverly Hills and some 100 guests came to hear what they have for “sale.”

L-Katherine Kahen, Hosts Farhad and Fariba Nourafshan-Photo Orly Halevy
L-Katherine Kahen, Hosts Farhad and Fariba Nourafshan-Photo Orly Halevy
The Merage Fellows group-Photo Orly Halevy
The Merage Fellows group-Photo Orly Halevy

Among the companies what caught my attention were…

Sensegon, Omer Efrat, CEO, a psychological digital ad targeting company that provides a personality-based advertising solution for social media and mobile. Today, the Tel-Aviv/NYC based company is serving over a dozen of digital media agencies and US advertisers.

VIBE Technologies Ltd, Igal Loevsky Founder, is the future of commodities supply. The company developed an advanced Qualmaster™ that greatly enhances online commodities international trading, intending to boost the commodities markets worldwide., Limor Yaron CCO, has developed patent-pending technology that liberates systematic learning from closed lessons and takes it to the open web. The company’s mission is to structure the wealth of material found online to make it usable for language learning.

Writeright, Tuval Biran Co-Founder, is a digital playground for literacy skills’ company. Writeright is creating a virtual playground which offers an easy way for young students to learn foundational literacy skills, while providing educators with supreme capabilities to analyze the progress and adjust it according to the needs of the kids.

These startup companies are the crystal ball of what the world will look like in one decade.

Our world has been redefined by smart technology. Computer, smart phone, tablet and the like gadgets have taken permanent place in our daily life and the business world. We all use such electronic gadgets on which we heavily rely, sometimes as if life depends on them. This kind of presentation by upcoming startup companies is a window into our future, to which Israeli innovation and creativity is a world leading force.

About the Author
Nurit is an advocate for Jews, Israel, the United States and the Free World in general and sees Israel and the United States, equally, as the last two forts of true democratic freedom. Since 2006, she has been writing about events in these two countries. From Southern California, Nurit believes that if you stand for nothing, you will fall for anything.