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Sabine Sterk
CEO of Time to Stand Up for Israel

Time to Stand Up for Israel: Before It’s Too Late

Photo Credits:  Sabine Sterk 2015
March 1st 2015 Time To Stand Up For Israel on Dam Square, Amsterdam

It’s almost unbearable to witness.

While soldiers fall in battlefields defending their homeland, while families sit shattered, staring into the void left behind by loved ones, the shouting in Tel Aviv continues. Not against Hamas. Not against Iran. But against each other. Rallies against Netanyahu dominate the streets—and the headlines. Week after week, the top articles are not about unity, not about the external threat, but about the internal divide. The protests feel good, don’t they? Cathartic, empowering. But is it worth the price?

Israel is not a playground for ideological games. It’s a nation at war, targeted by genocidal enemies, surrounded by those who would rather see it fall than flourish. Yet, at this very moment, the biggest gift being handed to Iran and Hamas is not a missile or a drone—it’s division. It’s internal hatred. It’s the national fracture that’s bleeding from within.

This is not a theoretical threat. Iran’s leaders and media openly gloat about Israel’s unrest. They see it as the beginning of the end. Hezbollah’s Nasrallah doesn’t need a new arsenal when he can watch Israelis tear each other apart from the inside. Intelligence reports and Arab media echo the same sentiment: Israel’s greatest enemy is now its disunity.

And still, people protest. Week after week. As if the real enemy lives on Balfour Street and not in Gaza or Tehran.

No, this is not written from within Israel. And yes, the critics are already sharpening their pens—”If you don’t live here, stay out of it.” But loving Israel doesn’t require a zip code. It requires a heart that beats with its pain, its pride, and its purpose. Those of us outside the country carry it every day in our words, our activism, and our prayers.

Yet even here—yes, even in the diaspora—we see the same sickness spreading. In the Netherlands, a pro-Israel manifestation is being organized on Dam Square, April 28th. A moment to stand united. And still, what do we find? Silence. Petty rivalries. “Why isn’t our name on the flyer?” “Why isn’t religion part of the message?” “Why don’t you criticize Netanyahu more?”

Really?

At this point in history, when Israel’s very survival is being mocked by its enemies, we are still obsessed with being at the center of attention, or offended by the lack of it? We are still playing the same tired political games while Iranian and Hamas officials meet to analyze how best to exploit our division?

What kind of love is this?

Love means fighting for your family, not fighting within it. It means standing together—left, right, religious, secular, diaspora, sabra—because the one thing that should always unite us is the fact that we are one people. And our enemies never forget that, even when we do.

We at Time to Stand Up for Israel are launching a global initiative with one clear and urgent call: Unite, Unite, Unite. No politics. No religious gatekeeping. Just one unshakable truth: Israel must survive, and only unity will make that possible.

This is not about a politician. Not about a party. Not about who gets the mic. It’s about whether we can look our children in the eyes, years from now, and say: We stood for something when it mattered.

Because if we don’t unite now, we may not get another chance.

About the Author
CEO of Time to Stand Up for Israel, a nonprofit organization with a powerful mission: to support Israel and amplify its voice around the world. With over 200,000 followers across various social media platforms, our community is united by a shared love for Israel and a deep commitment to her future. My journey as an advocate for Israel began early. When I was 11 years old, my father was deployed to the Middle East through his work with UNTSO. I had the unique experience of living in both Syria and Israel, and from a young age, I witnessed firsthand the contrast in cultures and realities. That experience shaped me profoundly. Returning to the Netherlands, I quickly became aware of the growing wave of anti-Israel sentiment — and I knew I had to speak out. Ever since, I’ve been a fierce and unapologetic supporter of Israel. I’m not religious, but my belief is clear and unwavering: Israel has the right to exist, and Israel has the duty to defend herself. My passion is rooted in truth, love, and justice. I’m a true Zionist at heart. From my first breath to my last, I will stand up for Israel.
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