Michael Bresler

AI in Synagogues: Starting Small Matters

For many synagogue leaders, the challenge with AI is not interest.

It’s scale.

The conversation can quickly feel overwhelming:

New tools.
New terminology.
New expectations.
And constant pressure to keep up with change.

For synagogues already balancing limited staff time and growing communal needs, it can feel difficult to know where to begin.

But thoughtful adoption does not require a major transformation overnight.

In fact, for most synagogues, the best place to start is small.

Not with a sweeping strategy.

Not with dozens of new tools.

Just with one meaningful operational challenge that consistently consumes time and attention.

That might mean:

Improving how member communication is drafted and organized (and offering new ways to connect like sending Birthday wishes – thank you Rabbi Yoggev)
Reducing repetitive administrative work
Helping staff prepare program materials more efficiently
Creating more consistency in internal workflows    Or simply making it easier for small teams to manage growing responsibilities

These may sound like operational details.

But in synagogue life, operational friction affects human experience more than people realize.

When staff are overwhelmed, responsiveness suffers.
Communication becomes rushed.
Follow-up gets delayed.
Energy gets pulled away from relationships and community-building.

This is where small, intentional use of AI can make a meaningful difference.

Not because technology is replacing people.

But because it can help people spend more of their energy where human presence matters most.

And importantly, starting small creates something else:

Confidence.

Not just confidence in the tools but confidence in the process.

Leaders begin to understand what works for their community.
Staff begin to engage more comfortably.
Questions become more practical and less theoretical.

That kind of learning is difficult to achieve through abstract discussion alone.

The synagogues that will navigate this moment best likely will not be the ones trying to implement everything immediately.

They will be the ones willing to approach change thoughtfully, test carefully, learn gradually, and adapt intentionally over time.

Because AI adoption in synagogue life is not really about technology.

It is about stewardship.

How do we support the people doing sacred communal work?
How do we reduce unnecessary burden?
How do we create more capacity for connection, care, and leadership?

Those are not technology questions.

They are leadership questions.

And often, the best leadership begins with a small first step.

About the Author
Michael Bresler is an AI and Operational Excellence advisor who works with Jewish day schools, Federations, foundations, nonprofits, and private-sector organizations. He is the founder of Broadheights and previously served as Board Chair of Beth Tfiloh Congregation, where he helped strengthen systems, leadership, and community alignment. Michael’s career spans financial services, health and welfare, publishing, and direct marketing experience that shaped his belief that strong processes and human-centered leadership are the key to impact. Since October 7, he has focused much of his work on helping Jewish organizations integrate responsible AI, reduce burnout, and free staff to do the mission-driven work that matters. He holds a master’s degree in Negotiation and Conflict Management and speaks about the future of technology, leadership, and community resilience within the Jewish world.
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