Market Marching for Jewish Prestige in London

It has become a frightening time for my Jewish friends here. Other than the stench of hate, there is now a normalized wave of Jew hatred fueled by empty-headed, prejudiced fools and corrupted social justice activists. This weekend was a double-edged combat zone for me because I was first facing off in a counter-protest against the hate-marching mob from Waterloo Bridge. Together with my fellow activists from Stop the Hate, we brought love, hope and inspiration to London to repel their disgusting lies about Israel and stood up against the open air Jew hatred running through the streets. Then once again, I stood up with British Jews in London on the March Against Antisemitism.

But these two marches came with a liberating gift from me, with which I turned my activism into a sales pitch. In May this year, I became a viral sensation for being a proud friend of Jews. I was in the middle of developing some t-shirts for an apparel business I was starting up to run as a sideline to complement my autistic Zionist movement. I had three sample prototype designs that I posted on Instagram just to show off to friends, with no intention of reaching a wider circle of followers. But it ended up being wildly appreciated and watched by over a hundred thousand viewers over the next few days, and I became the most famous non-Jewish autistic Zionist online. At the time of writing it has now got 1.8 million views.

I was so shocked and exhilarated by the response, as I had never had a social media post with that many views before. I now had to frantically set up an online apparel shop and complete the start-up company I intended to make to serve all these people demanding their own t-shirts. Eventually, I got my t-shirts and other products finalized and decided to create a website using Wix.

In the spirit of Israeli entrepreneurship, I had now followed this long-standing Jewish tradition of beating back against exclusion by making something remarkable happen for myself. I think everyone in the disability community who has struggled to gain employment should find hope in themselves by taking this Jewish custom of inventing your own work to make a living. This Tikkun Olam approach of fixing the brokenness of life and showing the beauty of something imperfect as your disability, as a brilliant creation is a wonderful technique.

I chose Wix so I could build it the way I wanted and use the website as a host for my autistic zionist advocacy with links to articles. That way I could connect with print-on-demand services to put my artwork on a variety of products. They say that autistic people are too socially awkward and not mentally capable of being a worker. Well, as I have learned from the Jewish people and from my knowledge of liberal economics, if you can’t get employment, you build something from the freedom to create and build your own enterprise.

I am very happy that the Israelis are inclusive of disabled people in employment and military service. I realized that I had to take my autism advocacy with a show of gratitude and appreciation for the self-determination of Jewish people into a company that celebrates the unity and harmony of Jews and autistic people. This is the mission of my company, called NeuroZion. The name is a punchy amalgamation of Neurodivergent Zionist.

I started the company with four t-shirts, but now I have added two new ones, one of which celebrates Israel’s most impressive intelligence weapon. The IDF is not only a very moral army, but they are also very inclusive and supportive of autistic people. There is this division called Unit 9900, which consists of a geospatial intelligence operation that is entirely staffed by officers who are all on the neurodivergent spectrum. My market research revealed that NeuroZion is most probably the only company in the world that offers Unit 9900 apparel. At the time of writing, I am in the process of making Unit 9900 button badges.

The day before the March Against Antisemitism, I was on a counter-demonstration against the national Palestine rally in London on Waterloo Bridge. The sight of these hate marches had been making my home city a ghastly one for the last two years. Time and time again, these revolting people have been making the streets of the capital a no-go zone for Jews with their psychological, visceral slogans and chants. I have no time for arguing with condescending morons like these useful idiots. Now that I have my t-shirts as Israel support wear, I can counter these hate marchers with facts about autism in the Jewish state and in the process, I discovered a new marketing tactic. I call it protest marketing, or march marketing if you are marching with a banner.

To begin with, at this counter demo, I got to the edge of the barrier and shouted at them, “Forget your Kaffiyehs and your silly watermelon t-shirts, get yourself a NeuroZion t-shirt like this fabulous Unit 9900 t-shirt. I feel like a mighty autistic warrior here. Get online for them like a spicy chai”. You can probably say that growing up in London with market traders, I have picked up a few tricks of their trade with their attention-grabbing stunts.

The next day, on the March Against Antisemitism, I raised the bar by incorporating an advertising board into my banner. I put the NeuroZion logo on it, and I handed out flyers showing my best products. It was a splendid day in contrast to facing off against an angry hate fest in public. You could feel the love and joy for Jewish people by a mile. Advocating for Israel and Jewish prestige was everywhere through this lively part of West London. The hostages were still on our minds, and we are still anxious that they have not been released and that they are in poor health. I felt really angry and irritated that the current UK Labour government had no MPs to give speeches here today. But we were fortunate to have representatives from the Conservatives and Reform, who are the strongest British parties in friendship with Israel.

In the two years since I started this autistic Zionist movement, I believe the Jewish community here has discovered that it has some extraordinary allies, and I am one of those who demonstrate the unity and harmony between neurodiversity and Judaism. As I write this, I have just received an award from the White Rose Society for my dedication to defending the Jews and using my platform to stand with Israel.