Being a super-successful salesperson requires more than just product knowledge. It requires a large variety soft skills that can and will help you connect with customers, and close deals. That said, let’s explore a short list of the top soft skills you need to have in order to succeed as a salesperson.
Soft Skill #1 – Creativity
Being creative helps you to stand out from competition and find innovative solutions. However, these are just two of many benefits of thinking outside the box. As a salesperson, you will need to meet your customer needs in unique ways.
Only through maintaining and nourishing creativity can you do this. Therefore, the upside of staying creative is immeasurable as a salesperson… and if you are not creative – don’t worry about it – just collaborate with others that are.
Soft Skill #2 – Resilience
All of the best salespeople you meet have one thing in common – they are extremely resilient. They understand that things will not always go their way and they won’t close every sale. Never forget that you will need to be resilient to be a great salesperson, and that resilience helps you bounce back from rejections, objections, and setbacks.
Soft Skill #3 – Communication
By communication, we mean the ability to speak clearly and to listen like a champ. Having clear communication will assist you to explain and elaborate upon your products and services. In addition, possessing the soft skill of active listening will help you understand customer needs.
Soft Skill #4 – Empathy
Having empathy as a salesperson means that you have the desire and the skill of understanding / relating with your customer (or potential customers’ feelings + past experiences). When you have a high level of empathy, you will be able to easily address the needs of potential of others and building stronger relationships.
Soft Skill #5 – Adaptability
The world is always changing. If you can gracefully embrace the perpetual changes, you will be better off for it – not only in your occupation, but in your personal life as well. In addition, in the field of sales being adaptable is incredibly valuable. Changes in the market, customers, and technology are never ending. Stay adaptable as a salesperson = making more money.
Soft Skill #6 – Problem-Solving
Sales is all about finding customer problems and, then solving them. You might be a great conversationalist and able to uncover the needs of each prospect you meet, but if you are unable to think in a solution oriented fashion, you cannot pitch your product / service the right way… and get the sale.
Ultimately, problem-solving and offering tailored solutions is the name of the game… and an invaluable soft skills to possess. Moreover, problem-solving demonstrates your empathy, expertise, and value.
Soft Skill #7 – Confidence
When you have confidence, you believe in yourself… and confidence is contagious. Having confidence in yourself and your products are essential for sales success. Moreover, having a lot of confidence helps you when approaching customers, handling objections, and closing large sales deals.
Soft Skill #8 – Positivity
It is not easy, but if you can stay positive more often than not you will see more deals. The trick is to maintain a positive, optimistic outlook. Moreover, your positivity will dictate how your current and potential customers see you. Therefore, do everything in your power to stay upbeat + keep a solution-oriented state of mind.
Soft Skill #9 – Teamwork
Sales success often involves working with others. If you can collaborate with, and support your colleagues you will be seen as a great team member get more and better leads… period. In addition, you should share your insights and best practices. Why? It leads to better results not only for yourself, and your colleagues… but also for your customers.
Soft Skill #10 – Time Management
When you have great time management skills, you stay on top of tasks and prioritize your most important activities. If you can stay organized, plan your day, and allocate time efficiently you will make more money as a salesperson by simply getting more activities done.
Soft Skill #11 – Persuasion
Probably, the most valuable soft skill to have as a salesperson, is the ability to persuade others. Meaning, presenting compelling arguments and convincing customers of the value of your products / services. If you can influence customer decisions you are simply going to see more success, and close more deals, and make more money.
This was just a short list of what I consider to be the top soft skills you need to succeed as a salesperson… but there a lot of other soft skills you will want to have as well. Therefore, you should always be learning, growing, researching, and trying to improve… which I know you are (since you are reading this). So keep up the great work!