Covid-19 & freelancing: 4 areas with huge gig potential


Living with uncertainty has been one of the hardest parts of this coronavirus crisis. Once, it was mundane and predictable to get up every morning, go to the same job, and earn the same paycheck to do the same thing. Now, we yearn for it. 

If there’s a group that understands what it’s like to live with work uncertainty, it’s freelancers. Our income is inconsistent. Projects we count on sometimes fall through. Not knowing what the next month will bring is pretty standard for us. So as we ‘self-isolate’ (aka: work from home as usual), we’re doing what we always do to deal with gig uncertainty – look for new opportunities. 

The terrible impact of Covid-19 on the economy is undeniable. But amid the wreckage, new business trends are emerging. Here are 4 examples of industries that are currently thriving and setting the stage for an explosion of gig opportunities for freelancers post-pandemic. 

Data-driven healthcare

As the general public is more preoccupied with their health, testing for Covid-19 is on the rise – by government funded institutions and private companies. The result of all this testing will be a huge increase in healthcare data. This is a golden opportunity for data and AI focused health tech companies to develop solutions that can reduce the spread of viruses and give us all peace of mind. 

Examples of companies that are already doing this:

Top health tech companies in Israel:

Potential freelance gigs in this industry:

  • UX writing and design
  • Marcom writing and production (Materials for trade shows and conferences)
  • White paper research and writing
  • Academic / subject matter expert article writing
  • Website and blog post writing
  • Translation


Due to social distancing and lockdowns in many countries, shoppers who would normally make their purchases in brick-and-mortar stores are shopping online. Ecommerce is on the rise, especially in the sanitary products, home appliances and packaged food categories.  

As many countries are taking a slow and cautious approach to easing restrictions on social interaction, the upward trend of ecommerce could be here to stay. 

Examples of ecommerce companies that are innovating in the time of Covid-19:

Top Israeli ecommerce companies:

Possible freelance gigs in this industry:

  • Website and blog post writing
  • Online store building
  • Product description writing
  • Copywriting
  • White paper writing
  • Social media ads writing and management
  • Product review writing
  • Translation

Online education 

If you’re a parent like me, you’ve had experience with online homeschooling during this pandemic. You may have noticed that the system needs a few enhancements, to say the least. 

As it becomes clear that Covid-19 isn’t leaving so fast, schools, colleges and universities need to be prepared for future lockdowns. Investing in a solid education platform will be at the top of their priority list. 

Examples of Edtech companies that are thriving in the time of Covid-19:

Top Israeli Edtech companies:

Potential freelance gigs in this industry:

  • Lesson plan writing
  • Test and quiz writing
  • Lecture writing
  • Curriculum writing
  • Website and blog post writing
  • Video animation and editing
  • Video voice over
  • Lecture transcription
  • Translation

Remote work tools and platforms

This pandemic forced many companies to move to a 100% remote working model. As we re-emerge from isolation, it’s likely that many companies will continue working in this model, at least partially. Many companies are being pleasantly surprised by the increased productivity and employee satisfaction that working from home can bring. As as result, the market for digital collaboration tools like Zoom, and Google Hangouts is likely to boom. 

Examples of remote work technologies that are thriving in the time of Covid-19:

Top Israeli companies in the remote work management space:

Potential freelance gigs:

  • UX writing and design
  • Copywriting
  • Graphic design
  • Video editing
  • Translation
  • Social media campaign management
  • Conversion rate optimization
  • White paper research and writing
  • Website and blog post writing
  • Translation

Now it’s your turn

Which current business trends do you think could lead to lucrative opportunities for freelancers? Share your predictions in the comments. 

About the Author
Leigh made aliyah from Toronto, Canada in 2001. She bumps and rolls through life as a divorced mom of three boys. When she's not busy trying to clean up the messes she gets herself into, Leigh spends most of her time at Google writing about how to use Waze. She loves chocolate and hates cats.
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