Woobi Shortlisted for European Digiday Video Awards

London and Tel Aviv based adtech firm Woobi, is one of the six finalists in the category for Best Video Ad Tech Innovation at the Digiday Video Awards Europe.

The European Digiday Video Awards recognises the most outstanding and inspired work in branded digital video, video marketing and video advertising across Europe.

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Chaya Soggot, founder and CEO, Woobi, said: “We are proud to be nominated for our second Digiday award in less than 3 months. We won the first awards for ‘Best Video Distribution Platform’. This award entry is a great seal on our technology and our innovation”.

“Woobi is committed to helping brands utilise advertising channels within games in a way that truly benefits the user and creates a positive campaign impact. It is great to see this industry’s recognition of our work.

Woobi’s programmatic in-game video platform enables brands and agencies to plan around audiences, buy when users are open to engage and optimize their global advertising, based on performance-driven data.

By creating deep engagement opportunities through in-game advertising, brands can now interact with their audiences where they spend their time and undivided attention, creating a deeper, long-lasting brand engagement.

The awards gala will be held at ‘the Brewery’ in London on April 6th where the winners will be announced.

Woobi will join LoopMe, Native Studios, Cedato, Scoota and Video Skinz in the category for Best Video Ad Tech Innovation. The complete list of finalists can be found here.

About Woobi:

Woobi is an award winning video advertising company, servicing brands, advertisers, games and app-developers.

Woobi’s programmatic platform enables brands and agencies to plan around audiences, buy when users are open to engage, and optimize their global advertising using verified data.

Woobi’s programmatic platform enables our advertisers a single gateway into games, and our publishers an easy access to premium global demand partners.

By creating deep engagement opportunities through in-game advertising, brands can now interact with their audiences where they spend their time and undivided attention, while reacting to each user’s significant moments during gameplay.

About the Author
Naama serves as VP Marketing at Woobi, a cross screen in-game advertising company, which specialises in creating dynamic engagement experiences. Prior to joining Woobi she co-founded and served as CEO at NRP, a company specializing in the Importation, in-licensing & Marketing of American brands. Previously she served as VP Marketing at BMBY SW Systems, and as VP Marketing at Be’eri Digital Group. Naama brings to Woobi over 14 years of experience in International Marketing Management, in both publicly traded (London and Israel) and private companies, and holds a BSc in Social Science from Bar Ilan University.
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