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Ben Vorspan
Nonprofit Creativity Writer, Speaker & Consultant

Giving Tuesday: A Creative and Meaningful Approach to Tzedakah

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Giving Tuesday is almost here—the perfect antidote to the consumer chaos of Black Friday and Cyber Monday. It’s a day dedicated to generosity, to thinking beyond ourselves, and to embracing the Jewish value of tzedakah. But let’s be honest: with the flood of donation requests coming your way, it can feel a bit overwhelming.

Here’s the good news: Giving Tuesday isn’t about how much you give. It’s about how you give. And with a little creativity, you can make a meaningful impact, even if your budget isn’t huge this year.

Tzedakah: The Spirit of Giving

In Jewish tradition, tzedakah isn’t just charity—it’s justice. It’s about building a fairer, more compassionate world. And here’s the key: tzedakah is for everyone. Whether you can give a little or a lot, your contribution matters.

But if you’re feeling like your resources are stretched thin (and who isn’t these days?), know that generosity doesn’t have to come from your bank account alone.

Creative Ways to Give on Giving Tuesday

Think of Giving Tuesday as a chance to engage with causes in ways that feel personal, purposeful, and even a little creative. Nonprofits need more than money to keep their missions thriving, and that’s where you can step in with your unique talents and ideas.

  • Share Your Expertise:
    Are you good at graphic design, accounting, or storytelling? Many nonprofits need skilled volunteers to help with specific projects. Reach out to an organization you care about and offer your expertise—it could be the support they didn’t even realize they needed.
  • Spread the Word:
    Don’t underestimate the power of your voice. Share a nonprofit’s campaign on social media or tell friends and family about their work. Personal recommendations inspire action more than any email or ad ever could.
  • Donate Goods:
    Some organizations rely on in-kind donations. Check if they need items you might already have—books, clothing, or even unused gift cards can make a difference.
  • Connect People:
    Do you know someone who might be a great match for a nonprofit? Maybe a friend who can donate, a colleague who can offer services, or a business owner who loves to partner with good causes. Connecting the dots can be as impactful as giving yourself.
  • Volunteer Your Time:
    Whether it’s organizing an event, stuffing envelopes, or mentoring, nonprofits often need boots on the ground. Even an hour or two can help lighten the load for staff and make a big difference.

The Beauty of Giving Creatively

Giving creatively isn’t just practical—it’s deeply rewarding. It allows you to engage more personally with the causes you care about and see the direct impact of your generosity. It’s also a reminder that tzedakah is about building relationships, not just transactions.

When you reach out to a nonprofit and ask, “How can I help?” you’re doing more than offering resources—you’re showing them they’re not alone. And in a world that can sometimes feel disconnected, that sense of partnership is a gift in itself.

The Joy of Giving

At the heart of Giving Tuesday is joy—the joy of helping others, of living out your values, and of being part of something larger than yourself. Jewish tradition teaches us that giving is as much for the giver as the recipient. It’s an act that uplifts, connects, and reminds us of our shared humanity.

So this Giving Tuesday, don’t get bogged down in the numbers. Instead, think about what you can give—whether it’s money, time, skills, or even a little enthusiasm. Every act of generosity makes a difference, and together, those acts add up to something extraordinary.

Let’s make this Giving Tuesday a celebration of tzedakah in all its forms—because giving, in any way, is a mitzvah worth celebrating.

About the Author
Ben Vorspan is the author of The Nonprofit Imagineers and has held positions at many prominent Jewish nonprofit organizations including Hebrew Union College, The Jewish Federation of Los Angeles, Hebrew at the Center, and United Synagogue of Conservative Judaism.
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